Sire Advertising

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The Importance of Personalization

Personalization in marketing has largely changed over the past several years. Including someone’s name at the top of direct mail or an email is no longer engaging enough. In order to reach a larger audience, your brand must understand the[...]

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December 7, 2018

#usehashtags in 2019!

Hashtags are powerful. They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. Did you know an Instagram post with at least one hashtag[...]

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December 1, 2018

social media holiday calendar for 2019

It seems like almost every day is considered some type of holiday. Whether it’s National Pie Day or Love Your Pet Day, there is a holiday for everyone to enjoy!

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November 15, 2018

New Year. New Goals.

As the year winds to a close, it’s a natural time to begin planning and strategizing for 2019. What does your marketing plan look like for the new year? How will you allocate the 2019 budget? Maybe you are considering expanding your reach[...]

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October 24, 2018

Tis' the Season for Email

The holidays are right around the corner, and it's time for email marketers to start planning one of their biggest email campaigns of the year. To help you prep for all the holiday madness to come, our team has outlined a few suggestions to[...]

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October 23, 2018

Optimize with Google My Business

Google My Business is a valuable tool for a local business, and the best part – it’s free! Keeping your business’ information up to date on Google makes it much easier for potential customers to find your business and learn more about what[...]

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October 18, 2018

11th annual sire golf marathon raises $4,289 for area youth organizations!

Selinsgrove, PA— For 11 straight years, Sire Advertising’s Annual Golf Marathon has raised money to support local community-based organizations. Fundraising surrounding the 2018 event, which was held this past May, recently came to a close[...]

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September 11, 2018

what customers really desire

 Customer shopping habits are evolving. In a fast-paced society where a phone is always nearby, convenience is vital. Companies must adapt to these changes in order to satisfy their customers. We have provided some helpful information to[...]

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September 3, 2018

your guide to effective customer service

The words “customer service” can resonate very different in a person’s mind. From a business standpoint, those words may refer to a team or department. To a customer however, these words may have a negative connotation due to lengthy phone[...]

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August 27, 2018

boost customer service with an online chat

Have you ever waited days for a response from a business’ customer service – or maybe never even received a response at all? It can often be a major hassle to deal with customer service teams, and you may even decide it’s not worth the[...]

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August 20, 2018

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